The Marketing Expedition Podcast with Rhea & Drew Allen
Peppershock Media owners Rhea and Drew Allen are bringing their marketing expertise to the microphone. Listen in as they interview special guests, discuss trending marketing topics and most importantly, teach you how to build your brand and your bottom line.
The Marketing Expedition Podcast with Rhea & Drew Allen
Peppershock Media owners Rhea and Drew Allen are bringing their marketing expertise to the microphone. Listen in as they interview special guests, discuss trending marketing topics and most importantly, teach you how to build your brand and your bottom line.
Episode 183 | Aligning Your Business Model, Goals, and Marketing Strategy with Jacob Baadsgaard
Jacob Baadsgaard is the founder and CEO of Disruptive Advertising. An entrepreneur at heart, Jake is a relationship-first kinda guy that loves learning from other people’s life experiences. He actively works to create an environment where people feel seen, heard, and challenged to take that next big step on their life journey. When he’s not juggling his many roles within Disruptive, you’ll find him putting in a lot of miles on the bike or running and spending time with his wife, Teresa, and their four children.
Episode 182 | AI’s Potential Impact on Business and Marketing with Matthew Turner
Matthew Turner is a British author who wrote his latest book, ‘Beyond The Pale’ on the back of interviewing hundreds of successful entrepreneurs, authors, investors, and thought-leaders. As well as writing his own books, Matthew ghostwrites both articles and books for other successful entrepreneurs and thought-leaders, in-between spending time with his two children.
Episode 181 | Embracing Appreciative Intelligence in Your Companies Culture with Dr. Catherine Wiberg
Dr. Catherine Wiberg is a keynote speaker and workshop facilitator on employee engagement and retention to stop your employee exodus. She is the host of the Engaged Company Culture podcast on YouTube, Spotify, and your favorite audio platforms including Apple, Google, and Amazon. She is a published author including contributing to the book The New Female Leader and the author of an upcoming book on appreciative intelligence. Dr. Catherine is the founder and CEO of Profitable Alignment and spearheading a movement to help people everywhere enjoy their work.
Episode 180 | How to Thrive in the Influence Economy with Kurt Uhlir
Kurt Uhlir is a globally-recognized marketer, operator, and speaker. He’s built and runs businesses from start-up to over $500M annual revenue, assembled teams across six continents, been part of the small team leading an IPO ($880M), and participated in dozens of acquisitions. He was at the front lines of creating several of the marketing channels we all use today, including social media management, influencer marketing, and location-based marketing. In recent years, he has focused on helping individual business owners and marketing agencies, focusing heavily on real estate in the United States. Kurt and his team have analyzed more than 50,000 real estate websites over the past 3 years, and the agent businesses behind them, to identify what works and what doesn’t in modern marketing.
Episode 179 | Helping Aspiring Mom Entrepreneurs with Elayna Fernandez
Elayna Fernandez’s mission is to help moms break cycles, find peace, and feel whole, so they can become peaceful, present, playful, and on purpose. She created The Positive MOM Community, a free space to help aspiring mom entrepreneurs turn their painful stories into bestselling books, profitable courses, and well-crafted impactful talks, so they can earn passive income as inspiring messengers and digital entrepreneurs. As a single mom of four daughters and having experienced extreme poverty, she knows firsthand that when moms process their trauma, they can raise their children in a positive environment. When she’s on the stage, she weaves the tragedy, trauma, and turmoil she’s endured into her storytelling to inspire moms to validate their own pain, so they can feel seen, safe, and supported and help others do the same. She knows that we can all create a positive destiny, no matter how painful our history.
Episode 178 | Identifying Potential Referral Partners Using LinkedIn with Dan Purdy
Dan Purdy is a Director of Partnerships for Cultivate Advisors. Cultivate Advisors is one of the fastest-growing small-to-medium-sized business advisories in North America, appearing on the Inc. 5000 list for the last 4 consecutive years. They partner with committed entrepreneurs in propelling their businesses beyond expectations. Dan is a veteran of numerous Fortune 500 companies, a published author, and a Lean Six Sigma Black Belt. As an entrepreneur himself, Dan started 4 ventures with 2 exits. He speaks with entrepreneurs and business owners daily, qualifying them for a 2-hour FREE advising session with one of Cultivate Advisors’ 60+ experienced business advisors in 160+ industries.
Episode 177 | Creating Viable Marketing Channels on LinkedIn and Google with Timothy Partasevitch
During his professional career, Timothy Partasevitch has helped many companies apply better sales and marketing processes and achieve their revenue goals and scale. Today, Timothy fully focuses on his new HR-tech product Juggl, a platform to consolidate recruitment, interviewing, and payroll. The team at Juggl focuses on two dimensions: propelling out staffing services and developing an HRtech solution to ease complex global hiring. The most viable marketing channels he sticks to are LinkedIn and Google.
Episode 176 | B2B Lead Generation and Creating a Measurable ROI with Ryan Caswell
B2B Leads Founder, Ryan Caswell started his professional career in mining, working as an engineer & data analyst before moving into business improvement. Whilst the work was interesting, Ryan had always admired business owners and entrepreneurs and felt he had what it took to start his own. From a failed eco-farm and B&B in the remote mountains of South Brazil, to an e-commerce company selling rock climbing equipment, Ryan met failure after failure but not without learning a very valuable lesson along the way… “It doesn’t matter how good you think your product or service is, if you don’t have a process or system to acquire new clients, you don’t have a business”. Spending untold hours on SEO, Facebook, YouTube, networking, trade shows, and paid advertising he discovered only one platform that delivered time and time again on the strict lead generation requirements for start-ups and small businesses. LinkedIn! Not long after, B2B Leads was born, a company purely focused on running B2B lead generation processes that generate measurable ROI for its clients.
Episode 175 | Creating Strategic Digital Marketing Campaigns with VK Lakkineni
V. Krishna Lakkineni hailed from a small village in India. Being born into poverty, the lack of necessities made him work harder, and he became hungry to achieve something better for himself, his future family, and the generations to come. Through hard work, dedication, and continuing education, Krishna developed a unique skill set in the digital marketing industry, where possessing both analytical (left brain) and creative imaginary (right brain) talent led to quality project outcomes. He currently leads a great team of talented technologists, designers and strategists at ROI Media Works. Mr. Lakkineni has over 15 years of experience working in the ever-changing digital marketing world. Being analytical, an entrepreneur, a programmer, and a marketer, he has developed a unique, yet strategic, skillset where he sets the bar high for himself. He also had considerable experience working on Fortune 500 companies’ digital marketing projects in an agency environment.
Episode 174 | Helping Your Company Close More Sales in Less Time with Jeremy Miner
Jeremy Miner is the Chairman of 7th Level, a Global Sales Training. 7th Level was ranked the #1 fastest-growing sales training company in the USA in 2020 and 2021 by INC magazine’s INC 5000 Fastest Growing Companies list. Jeremy’s brand of sales training pioneers the unique use of behavioral science and human psychology within the sales process, reflective of his deep studies in the subject from Utah Valley University. This scientific method of selling, created by Jeremy, has helped over 393,000 and counting salespeople in 37 countries over the last three years to 3x, 5x, and even 10x their sales results. He is a contributor for INC magazine and has been featured in Forbes, USA Today, Entrepreneur magazine, the Wall Street Journal, and a host of other publications on the topic of sales, persuasion, and the role of psychology and human behavior in the buying process. His new book “The New Model of Selling, Selling to an Unsellable Generation” co-authored with Jerry Acuff–CEO of Delta Point Consulting is available to pre-order online and available in all major bookstores on March 15th, 2023!
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The Marketing Expedition has tons of podcast episodes for YOU.
Be sure to take a look.
Interested in Being a Guest?
Submit your info today to apply for a chance to guest star on The Marketing Expedition Podcast with Rhea Allen!
Interested in Being a Guest?
Submit your info today to apply for a chance to guest star on The Marketing Expedition Podcast with Rhea Allen!
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