Public Relations: The Basics. Written By Rhea Allen Written By Rhea Allen Whether you hire an agency or go at it on your own there are a few basics you’ll want to consider with integrating Public Relations or “earned media” as a marketing tactic into your overall...
About Christina: Christina Ward is currently the Team Leader of Christina & Company at Keller Williams Realty Boise. The team is ranked in the top 20 teams in Idaho by Real Trends. Her team has closed over 1,500 transactions. 91% of her team’s sales come...
What Is Your GTM (Go-To Market Strategy)? Okay, so you have a product or service that you would like to share with the world. Whether it’s something brand new to the market, an improvement on something existing, or a service that’s going to make life better for...
The 5 R’s: Organic, Cost-Effective Growth for Your Brand or Business! With all the many different ways there are to reach your customers, grow your business and market your services, we want to help you make sure that you are taking advantage of the tactics that can...
Problems or Opportunities? Preparing Your Business for the “New Normal” There were a couple of months in the summer of 2021 where we felt like things just might be getting back to “normal.” You might have dusted off that business or marketing strategy you...