Public Relations: The Basics. Written By Rhea Allen Written By Rhea Allen Whether you hire an agency or go at it on your own there are a few basics you’ll want to consider with integrating Public Relations or “earned media” as a marketing tactic into your overall...
What Is Your GTM (Go-To Market Strategy)? Okay, so you have a product or service that you would like to share with the world. Whether it’s something brand new to the market, an improvement on something existing, or a service that’s going to make life better for...
About Clay: Clay Space was born and raised in Albuquerque, NM, spent a short stint in LA, and moved to Idaho last May in search of an area that was more chaos resistant. Clay has extensive experience in the media/entertainment industry and has been an avid participant...
How to Promote a Book with Carrie Severson & Rhea Allen You should write a book. Has anyone ever told you that before? Or have you ever thought to yourself that you’d like to write a book, or have you had a great idea for a book, but just don’t know how to go...
How do you stop wasting money on marketing? Whether you are a small business owner, a CEO or a marketing director, you don’t want to waste money on marketing. You want to make sure that every dollar spent is going to either generate more leads, or bring more...