Using Guerrilla Publicity to Boost Leads, Referrals, and Profits with Jill Lublin
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Jill Lublin
About Jill Lublin
Jill Lublin is a 25+ year media magnet. She is a world-renowned publicity expert, international speaker, and 4x bestselling author. Jill has made thousands of stage appearances alongside celebrities such as Tony Robbins, Barbara Corcoran, and Jack Canfield, to name a few. She has worked with over 100,000 clients, implementing her signature formula for getting media attention and creating next-level visibility in the marketplace that results in boosted sales. These lead and profit-generating formulas are included in her signature program, the Media Mastery Intensive, and her monthly Kindness Circles.
Topics discussed in this episode with time stamps
00:00 – 00:24 “Really focus in on your message. What is your message? Why should people care? That’s important. And what is it that you want to tell people? That gives them value and benefit. It’s really important. And I think a lot of people go kind of ‘beat the chest’ publicity, you got to be oriented toward giving value and benefit. That’s always important.” — Jill Lublin
00:25 – 00:42 Welcome to Peppershock Media’s Marketing Expedition Podcast
00:43 – 01:35 About Jill’s
01:36 – 10:51 Marketing Essentials Moment: “The Art of the Pitch: Persuasion and Presentation Skills that win Business” by Peter Kotter
10:52 – 13:09 Welcome to the show, Jill!
13:10 – 15:05 Top Tips for Publicity
15:06 – 17:36 Trending Topics in Media
17:37 – 21:22 Resources for Publicity
21:23 – 24:35 Success Stories in Publicity
25:12 – 27:56 Power of Publicity
27:57 – 30:27 Career Advice for New Graduates
30:28 – 32:07 Following Your Inspiration
32:08 – 34:02 Challenges in Publicity
34:04 – 35:48 Top of Mind Awareness
35:49 – 36:16 How to Connect with Jill
36:17 – 37:42 Thank you so much, Jill! Share this podcast, give us a review, and enjoy your marketing journey!
37:43 – 38:29 Join the Marketing Expedition Community today!
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