Website Do's and Don'ts for Marketing Your Business with Marcia Macomber
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Marcia Macomber
About Marcia Macomber
Marcia Macomber is an award-winning website designer, marketing strategist, author, speaker, and radio host. For over 25 years, she has led successful digital and print campaigns at her design and marketing studio, Cornucopia Creations. Since 2015, Marcia has hosted the Morning Show on KSVY Sonoma 91.3 FM, discussing topics from housing to personal wellness with global guests. As a strong advocate for women’s rights, she co-founded Wine Women, a nonprofit for women in the wine industry, where she served as the founding Marketing Director and co-host of the Wine Women Radio Hour show and podcast.
Topics discussed in this episode with time stamps
00:00 – 00:23 “If you want to create a website, get really well organized. You will save money. You want to know what your objectives are, your mission. Get very clear because then when you are shopping for a website designer, you will have a better sense of whether that designer is a good match to your mission.” — Marcia Macomber
00:24 – 00:43 Welcome to Peppershock Media’s Marketing Expedition Podcast
00:44 – 02:10 Marcia’s Bio
02:11 – 16:55 Marketing Essentials Moment: Marketing Terms that You Need to Know – Part 3
16:56 – 20:07 Welcome to the show, Marcia!
20:08 – 24:23 Trends in Logo and Website Design
24:24 – 29:08 Case Study: Improving Client’s Website SEO
29:09 – 30:54 AI Optimization
30:55 – 33:43 Client Communication and Tools
33:44 – 36:21 Importance of Website Security
36:22 – 39:24 Challenges with Technology and Scams
40:12 – 45:58 Favorite Radio Show Interviews
45:59 – 49:43 Marsha’s Career Path and Marketing Journey
49:44 – 55:20 Listening to Clients and Adapting Strategies
55:21 – 57:06 Tune in to KSVY 91.3 FM Sonoma and reach out to Marcia.
57:00 – 59:46 Ask the Experts!
59:47 – 1:00:36 Thank you so much, Marcia! Share this podcast, give us a review, and enjoy your marketing journey!
1:00:37 – 1:01:23 Join the Marketing Expedition Community today!
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