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Episode
200

Celebrating 200 Episodes and 20 Years of Peppershock Media with Rhea and Drew Allen

Ranked TOP 5% of 3 million+ Podcasts ★ 

Drew Allen

About Drew Allen

As co-owner and Chief Operating Officer, Drew has many duties, including campaign strategy and client relations. Drew also shoots, edits, and makes magic with motion graphics while creating campaign deliverables using his master-class working knowledge of software, equipment, social media, and service-oriented personality.

Topics discussed in this episode with time stamps

00:00 – 00:16 “The name Peppershock is a variation, a play on Rhea’s maiden name because it’s so memorable. She didn’t want to lose that part of her identity when she married an Allen, which is boring and common and everybody has that name.” — Drew Allen

00:17 – 00:35 Welcome to Peppershock Media’s Marketing Expedition Podcast

00:36 – 01:12 Welcome to the show, Drew!

01:13 – 01:49 Celebrating the 200th Episode

01:50 – 04:30 Drew’s Background and Meeting Rhea

04:31 – 07:29 Challenges in Seattle and Moving Back to Boise

07:30 – 10:02 Starting a Business and Marriage

10:03 – 12:46 Origin of the Name Peppershock

12:47 – 16:20 Building Brand Recognition

16:21 – 19:14 First Successful Client Project

19:15 – 22:57 Hiring Employees and Expanding Offerings

22:58 – 26:58 Understanding Audience and Marketing Impact

26:59 – 28:00 Hello Audio is the best format for creating a connection between you and your audience and allows them to access your zone of genius at the click of a button.

28:01 – 33:04 Targeted Advertising and Connected TV

33:05 – 38:50 Marketing Advice and Business Growth

38:51 – 42:30 Understanding Accounting and Finance

42:31 – 42:21 Distinguished Alumni Recognition

42:22 – 46:30 Recognizing Long-Term Clients and Team Members

46:31 – 47:50 Family Support and Work-Life Balance

47:51 – 49:03 Peppershock Media and The Marketing Expedition Community

49:04 – 51:19 Thank you. everybody! Share this podcast, give us a review, and enjoy your marketing journey!

51:20 – 52:05 Join themarketingexpedition.com today!

 

Like what you hear, but need more information?

Meet with Rhea Allen: peppershock.com/book-rhea/

Links to resources mentioned in this episode

Listen to more podcasts: themarketingexpedition.com/podcasts

Check out Rhea’s marketing expedition webinars: themarketingexpedition.com/webinars/

Thanks for listening to this episode of the Marketing Expeditions Podcast. If you like what you heard today, please subscribe and leave us a review on iTunesSpotify, or Amazon Music.

The Marketing Expedition Podcast is powered by Peppershock Media, an award-winning full-service advertising, marketing, and video production company. Want to learn more? Visit: peppershock.com

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