Not a member yet? 😳 Join the Marketing Expedition Membership today and take your marketing to a whole new level!

Episode
166

Building Great Digital Marketing Strategies With Chris Madden

Ranked TOP 5% of 3 million+ Podcasts β˜…Β 

Chris Madden

About Chris Madden

Chris Madden is the Co-Founder of Matchnode, a digital marketing agency that is changing how people and organizations leverage social media. He also started Seabums, an NFT project focused on massively improving ocean health. They’ve donated over $140,000 to ocean charities so far. Chris and his team have worked on digital ad campaigns for Chicago Bulls, Chicago Blackhawks, Lending Tree, Indiana University, and New Balance.

Topics discussed in this episode with time stamps

00:00 – 00:15 β€œNow we can optimize for people who open it up instead of people who just sign up.”

00:16 – 00:35 Welcome to Peppershock Media’s Marketing Expedition Podcast

00:36 – 08:13 Advertising game on the Big game!

08:14 – 08:33 Thank you Chris for coming to the show!

08:34 – 13:00 Chris’ Bio

13:01 – 16:28 Driving ROI on an ongoing basis for clients

16:29 – 20:27 Useful and Creative platform tools

20:28 – 26:00 Achieving maximum effectiveness with chatGPT and AI copywriting tools

26:01 – 27:01 Hello Audio is the best format for creating a connection between you and your audience and allows them to access your zone of genius at the click of a button.

27:02 – 31:14 Transactional versus informational searches

31:15 – 34:08 Integration of QR codes in ROI tracking

34:09 – 38:43 Value of an ad campaign

38:44 – 41:44 Landing page conversion

41:45 – 43:52 What’s one thing you wish you had known before you began your career?

43:53 – 47:33 Challenges as a leader/entrepreneur

47:34 – 54:46 Spontaneous communication within the company culture

54:47 – 57:37 Follow your curiosity

57:38 – 58:20 Reach out to Chris on LinkedIn

58:21 – 58:41 Share this out in the world! Enjoy your Marketing journey!

58:42 – 59:29 Join The Marketing Expedition Community today!

Links to resources mentioned in this episode

Hide Player
Powered by Peppershock Media

Pin It on Pinterest

Share This