Episode 92 | Implementing the GRIT Marketing Method with Christina Del Villar

Aug 26, 2021


About Christina:

Christina Del Villar is a Silicon Valley marketing executive, consultant, and author who geeks out on helping companies transform, grow and scale, leveraging technology with 25 years of experience at Fortune 100 companies and more than 15 startups. Christina has developed go-to-market and marketing strategies for exponential growth, new product launches, acquisitions, and IPOs, particularly for high-growth companies where she leverages her experience and industry perspective to take them to the next level. Christina’s GRIT Marketing Method focuses on helping marketing professionals to build smarter programs, be more efficient, and exponentially grow revenue to improve overall company performance. Her book, Sway: Implement the GRIT Marketing Method to Gain Influence & Drive Corporate Strategy, is due out in summer 2021.

Podcast notes:

0:00 – 1:35 Christina’s Bio
1:35 – 2:25 Schedule Once https://www.peppershock.com/product/schedule-once-offer
2:25 – 4:21 Marketing Essentials
4:21 – 4:42 Welcome to Peppershock Media’s Marketing Expedition podcast
4:42 – 5:09 Welcome Christina
5:09 – 6:08 Christina’s Journey
6:08 – 8:22 GRIT Marketing Method
8:22 – 11:00 Developing the GRIT Method
11:00 – 13:35 Webinar Story from Christina’s Book
13:35 – 19:00 Testimonials from Christina’s Career
19:00 – 22:15 Ideal Marketing Target
22:15 – 25:55 Helpful Resources
25:55 – 28:12 Christina’s Motivation
28:12 – 33:30 Christina’s Advice
33:30 – 36:06 How to Connect with Christina https://christinadelvillar.com/
36:06 – 36:30 Thank you, Christina
36:30 – 37:00 Thanks for listening
37:00 – 37:47 Join https://themarketingexpedition.com/ today!

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